Articles on: FAQ

Applying subscriptions to specific products and collections

You decide exactly which products can be purchased on subscription by assigning them to a subscription offer. This guide shows the three ways to assign products (all products, specific collections, or specific products and variants), how Shopify bundle products are handled, and the one gotcha to watch for with automated collections.


Table of contents



Where products are assigned


Each offer has an Applies to setting that controls which products show the subscription widget and can be subscribed to.


  1. Go to Super Subscriptions > Offers.
  2. Open the offer (or click Create offer).
  3. In the Offer details card, under Applies to, choose one of the three assignment modes below.
  4. Click Save.


The subscription widget only appears on products that belong to an offer. If a product has no offer, customers can only buy it one-time.


All products


The offer applies to every product in your store, now and in the future. New products you add later automatically become available for subscription. Best for stores where everything is subscribable.


Specific collections


Choose one or more collections, and every product in them becomes subscribable.


An offer works from the list of products that were in the collection the last time it was saved or synced. It needs a fixed list, because the subscription and the bundle discount cannot look a collection up while a customer is shopping.


  • Manual collections stay in step on their own. Add or remove a product and the offer follows.
  • Automated (smart) collections re-run their rules in the background whenever you edit a product, change its price, or it goes in or out of stock. Shopify does not reliably tell us when that happens, so these offers can quietly fall behind.


Keeping an automated collection in step


When an offer targets an automated collection, the offer editor shows an Automated collection products panel just under the collection list, with a Sync now button. Clicking it re-reads the collection and brings the offer up to date straight away.


  1. Go to Super Subscriptions > Offers and open the offer.
  2. In the Offer details card, scroll to the list of collections the offer applies to.
  3. Click Sync now.


The panel tells you when the offer was last synced, and after a sync it says what actually changed, for example "3 products added" or "Already up to date. No products changed." Collections marked with an Automated collection badge are the ones this applies to.


Save first. Sync now works on the saved offer, so the button stays disabled while you have unsaved changes. Saving an offer syncs it too, so you only need the button when the collection has changed but the offer has not.


Forgetting to sync after editing an automated collection is the usual reason a product "should be" subscribable but doesn't show the widget.


Specific products and variants


Pick individual products by hand. You can also drill in and assign the offer to specific variants of a product (for example, only the 250g size). Best for offering subscriptions on a curated selection.


Shopify bundle products


A Shopify bundle product (one built out of other products with Shopify's own bundles feature) is priced and fulfilled through its component products. A subscription only applies to the bundle while every one of those components is in the same offer, so a bundle on its own cannot be subscribed to.


The offer editor takes care of this:


  • Add a bundle product and its component products come with it. They appear in the list with a Bundle component badge and a line saying which bundle needs them.
  • If components are missing (an offer built before this was automatic, or a bundle you have since changed in Shopify), a warning appears above the list with an Add component products button that fixes it in one click.
  • Removing a component asks you to confirm first, because customers can no longer subscribe to that bundle without it. Nothing is added back behind your back: the offer simply goes on pointing out that the bundle is missing a component, so you can put it back in one click if you change your mind.


Component products are in the offer for the bundle's sake, not to be sold on their own, so the subscription widget stays hidden on a component's own product page. If you do want a component sold on subscription by itself, add it to another offer: selling a product directly always wins, and the widget comes back on that product's page.


Good to know


  • A single product can belong to multiple offers, customers then choose between them in the widget.
  • Changing an offer's product list affects which products show the widget going forward. Existing customer subscriptions are not affected by adding or removing products from an offer.
  • To make a product subscription-only (remove the one-time option), see How to remove the one-time purchase option for a product.



Updated on: 08/05/2026

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